This report uncovers consumer behavior trends across the following mobile app categories: Classifieds, Fashion, Food delivery, Taxi, Travel.

Waning attention span: Up to 88% decrease in consumers’ attention span year over year.
Push notifications are not enough: 52% of push messages are perceived as annoying distractions.
Reengagement is more important than ever: Retargeting campaigns drive at least 2x as many purchases as User Acquisition campaigns.
Conversion timelines by app categories: Taxi apps have the shortest latency period to drive conversions, while Fashion apps have the longest, taking 31 days to drive 90% of conversions!


Consumer behavior highlights

©   2018 Unbounce All rights reserved

Get started today

Learn how we can help you drive more mobile sales

SCHEDULE A DEMO
LEARN MORE

In collaboration with

CONSUMER BEHAVIOR ON ECOMMERCE MOBILE APPS

INSIGHTS REPORT

Access Free Report